Oreno | Zagorochoria
A purely luxurious mountain boutique hotel that
surpasses the conventional notion of hospitality
in the region and presents a retreat experience immersed in holistic wellness practices and
activities inspired by the four shades of the
transforming seasons.
Location
Tsepelovo, Zagorochoria
Year of Operation
2026
Official Website
The four shades of mountain living
Oreno is the first mountain luxury hotel in Zagorochoria that sets a
new standard for hospitality, redefining the traditional hotel
experience of the region, and surpassing conventional boutiquestyle accommodation to offer a holistic retreat experience. With
rooms infused with spa elements, an indoor spa offering a plethora
of wellness facilities, and a restaurant that takes an unconventional
and high-end approach to local cuisine, Oreno transcends the role
of a mere sleeping establishment as it becomes the true
embodiment of pure mountain lifestyle. Embracing a unique design
concept inspired by the four shades, and continuously transforming
its offerings, from curated experiences to menus and activities,
Oreno continually changes with each season, enticing guests to
return time and time again, seeking new and unparalleled holiday
experiences.
Hotel Typology
The first stage of our Services, which includes the Research & the Typology Study, helped the Hotel Owners take their final decisions regarding the hotel's Typology (type of property, room types, grounds, etc) and its main Features and Facilities, aiming to increase the hotel's ADR as well as its sales potentials from its various departments and services.
Hotel Experiences
During the Hotel Concept Development process, we specified the main idea and the narrative of the new hotel, which will allow it to stand out from the competition. At the same time, we specified all the new hotel's experiences, services, and operation model, in order to help the architectural and design teams to capture all the requirements for its final design.
Hotel Branding & Implementation
In order to have a fuller image of the Concept, we have created an initial branding for the new hotel that captures its feel and essence, and which must be taken into account during the design process. At the same time, we presented a series of indicative applications and implementations of the branding, in order to convey in a more tangible way the feeling that will be exuded during the hotel's visual communication.
Name Description
The name, 'oreno' was chosen as it reflects the location of the hotel in the
in the mountains of Zagori, with stunning views of the surrounding natural beauty. The mountains
represent adventure, challenge and exploration and reflect
the spirit and narrative of the hotel.
Logo Description
The Oreno logo is inspired by the surrounding landscape and local nature, since
it depicts schematically a deer - an animal inextricably linked to the wild mountainous terrain
of Zagori.
Hotel Design
For the completion of the project, Destsetters collaborates with esteemed Architectural and Design teams, in the context of the thorough application of the concept to the overall experience, the correct specification of the anticipated operational needs, and the new hotel's commercial potentials. The Architectural & Design teams are selected by the investors/project owners and play an active part in the overall decisions regarding the development of the new property.
List of Partners
To be announced
3D Renders
